Does the beacon impact site performance or load times?
The Signals Beacon is designed to be lightweight and efficient. It uses a lazy loading technique to minimize the impact on page load times and overall site performance. The beacon scripts are served from Google Cloud Storage, which ensures fast loading with minimal overhead.What events does the Signals Beacon track?
The Signals Beacon transmits the URLs of visited pages, actions taken on those pages, and the results of those actions. For example, when a user performs a search, the beacon captures the list of displayed products and subsequent interactions such as clicks, cart adds, or purchases. The following signals are collected:- Query signals. When a user performs a search, a signal is recorded.
- Click signals. When a user clicks on a product, a signal is recorded. One example of a click signal is when a user clicks a search result, which is a strong indicator the result is relevant.
- Cart-add signals. When a user clicks to add an item to the cart, a signal is recorded.
- Purchase signals. When a user clicks to purchase the items in the cart, a signal is recorded.
- Facet usage signals. When a user interacts with the facets associated with the results, a signal is recorded.