Commerce Studio versus Predictive Merchandiser
This article provides a feature comparison of Commerce Studio and Predictive Merchandiser.
Both Predictive Merchandiser and Commerce Studio provide features that help your organization enhance and fine-tune searches and discovery on your website. Insights about customer interactions enable personnel such as merchandisers, marketers, and product teams develop and refine queries and campaigns to optimize customer experiences.
Feature | Predictive Merchandiser | Commerce Studio | Notes |
---|---|---|---|
Integration with Fusion |
✅ |
✅ |
Commerce Studio supports integrating with Fusion. |
Modern user interface |
✘ |
✅ |
The main dashboard is called Editor in Commerce Studio, and is designed to be intuitive and easy-to-use. |
Rules management |
✅ |
✅ |
|
Head/Tail rewrites |
✅ |
✅ |
In Commerce Studio, this feature is called Underperforming Queries. |
Misspelling corrections |
✅ |
✅ |
In Commerce Studio, this feature is called Misspelling Detections. |
Phrase rewrites |
✅ |
✅ |
In Commerce Studio, this feature is called Phrase Detections. |
Synonym additions |
✅ |
✅ |
In Commerce Studio, this feature is called Synonym Detections. |
Remove Words |
✅ |
✅ |
In Commerce Studio, this feature is called Word Removal. |
Custom interface configuration |
✅ |
✅ |
Instead of Templates and Zones, Commerce Studio uses Pages and Sections that you can set up to contain facets, recommendations, and results. |
Analytics Studio compatibility |
✘ |
✅ |
Predictive Merchandiser uses analytics that are derived from signals collected and indexed in Fusion. Commerce Studio displays metrics on catalog item cards in the Editor that are powered by Analytics Studio and the signals beacon. |
Simulate customer experience |
✅ |
✅ |
The Commerce Studio Editor reflects changes to items, rules, and other search criteria in real time. |