<contextPath>/content, <contextPath>/people and <contextPath>, respectively. When clicking on each of the three tabs, the current search query (the query object) is taken into account and appended to the URL that is generated.
field-name="mediaType" attribute, mediaType being the chosen field to filter on.
In this case both ‘Videos’ and ‘Podcasts’ filter will be grouped under the ‘Multimedia’ tab (using an OR query).
search:tabs tag doc.