Product Selector

Fusion 5.9
    Fusion 5.9

    Signals types and structures

    Signals can be broadly categorized as implicit or explicit. When signals are enabled, Managed Fusion produces several built-in signal types by default, all of which are implicit signals. You can also create custom signal types, including explicit signals. Be sure to verify that your signals include all of the important fields for best results. It is also useful to rank your signal types in terms of how strongly each type indicates a user’s interest in an item.

    Implicit signals vs explicit signals

    Signals can reveal a user’s level of interest in an item in two main ways:

    • Implicit

      The user shows interest by engaging with the item/document through clicks, searches, and so on. Since this type of interaction requires no additional effort on the user’s part, these types of signals tend to be plentiful. They can be used to infer a measurable value of interest in order to build an accurate recommender system.

    • Explicit

      An explicit signal is created when a user intentionally assigns a clear, measurable value to an item, such as by giving it a rating. This value can be used to rank items, for example. Since this requires the user to invest extra time to provide the information, the number of ratings tends to be small compared to the total number of users interacting with the item.

    You can create recommendations based on implicit signals out of the box. For recommenders based on explicit signals, contact your Lucidworks Professional Services representative.

    Built-in signal types

    There are five built-in signal types:

    Annotation signals are generated when a user bookmarks, likes, or comments on a document. Annotation signals are likewise generated when the user removes a bookmark, like, or comment.

    Annotation signals are generated by App Studio. If you are not using App Studio, this type of signal is not relevant to your search application.

    Login signals record information about specific users when they log in to an application. This includes a time stamp and various session details.

    A request signal is generated by a front-end search app and captures the raw user query and other contextual information about a user and their journey through the search app.

    Response signals are automatically generated by a query pipeline when the signals feature is enabled for a collection.

    Click signals are generated when a user clicks on a page element that is being monitored by the search app. Click signals are sent from the search app to Managed Fusion.

    Because response signals and their fields are automatically generated, this topic does not cover what response signal fields are required.

    Annotation signals

    Annotation signals are generated when a user bookmarks, likes, or comments on a document. Annotation signals are likewise generated when the user removes a bookmark, like, or comment.

    Annotation signals are generated by App Studio. If you are not using App Studio, this type of signal is not relevant to your search application.

    Login signals

    Login signals record information about specific users when they log in to an application. This includes a time stamp and various session details.

    Request signals

    A request signal is generated by a front-end search app and captures the raw user query and other contextual information about a user and their journey through the search app. The request signal contains no information about the documents the user searched for.

    A request signal should have the following fields:

    [
      {
        "id":"288fe4f7-6680-403e-8d18-27647cdd9989",
        "timestamp":1518717749409,
        "type":"request",
        "params":{
          "user_id":"admin",
          "session":"ef4e00cd-91bb-45b4-be80-e81f9f9c5b27",
          "query":"USER QUERY HERE",
          "app_id":"SEARCH APP ID",
          "ip_address":"0:0:0:0:0:0:0:1",
          "host":"Lucids-MacBook-Pro-5.local",
          "filter":[
            "field1/value",
            ...
          ],
          "filter_field":[
            "field1"
          ]
        }
      }
    ]

    Additional optional fields are used by App Insights. In the raw signal, optional fields should be inside the params object. Optional fields are as follows:

    "page_title":"Managed Fusion Search",
    "path":"/search",
    "browser_type":"Browser",
    "browser_version":"64.0.3282.140",
    "browser_name":"Chrome",
    "referrer":"http://localhost:8080/",
    "ctx_prev_uri":"/",
    "ctx_prev_query":"",
    "ctx_prev_path":"/",
    "os_manufacturer":"Apple Inc.",
    "os_name":"Mac OS X",
    "os_id":"778",
    "os_device":"Computer",
    "os_group":"Mac OS X"

    Response signals

    Response signals are automatically generated when a query pipeline receives a search request and that request is processed. This occurs only when the signals feature is enabled for a collection.

    Front-end search applications should not send response signals to Managed Fusion directly, as those would conflict with the auto-generated signals.

    Response signals capture much of the same information as a request signal. Response signals also capture information about the actual results returned to the front-end search application, such as the search query, the query state (including sorts, pagination, and applied filters) and all the results from Managed Fusion that are related to the query. Response signals can also identify search requests that returned no results to the user or requests that resulted in no clicks from the user.

    Managed Fusion creates a unique fusion-query-id to each response signal. This is used to correlate the downstream click signals with the original search request. After a user receives the results from their search, they can interact with the documents. In order to know which results (if any) were shown to the user, we use the response signals correlated with the unique fusion-query-id.

    A response signal has the following explicit fields, plus any additional query parameters sent by the search application for a query:

    Field Name Description Example

    id

    The x-fusion-query-id generated by the query-pipeline used for associating click signals with queries in experiments and aggregation jobs.

    TwWCn3Dz

    type

    Signal type

    response

    response_type

    Used by Insights to determine if this query had results or was empty

    results | empty

    session

    User session ID; the search app should pass the session ID in the query params for a query

    UUID

    query

    The actual query string sent to Solr from Managed Fusion

    ipad

    query_orig_s

    The incoming query from the search app before it is enriched by the query pipeline

    ipad

    query_id

    A hash generated from the session, query, and filters fields; used as a rollup key in Insights to group activity by a specific

    SHA1 hash

    filters_s

    Filter queries sent to Solr; the Managed Fusion SearchLogger component combines multiple fq parameters into a single value delimited by " $ "

    {!tag=format}format:(vhs) $ {!tag=type}type:(movie)

    filter

    Reformatted filter queries

    field1/value

    user_id

    User ID; the search app should pass the user_id in the query params

    admin

    doc_ids_s

    A comma-delimited list of document IDs returned for the page of results; this field is used by Managed Fusion Spark jobs, such as the ground truth job, to perform click/skip analysis

    123,456,789

    pipeline_id

    Managed Fusion query pipeline that processed this query

    _system

    collection

    Managed Fusion collection

    my_collection

    qtime

    Query time from Solr, in milliseconds

    10

    rows

    Number of rows requested for this query

    10

    hits

    Total number of documents matching the query

    10000

    totaltime

    Total processing time of this query in milliseconds, includes Solr qtime and Managed Fusion query processing time

    15

    timestamp_tdt

    Timestamp when the query request was received by Managed Fusion

    2018-02-15T18:17:42.560Z

    res_offset

    Offset of results; this field is used by experiment metrics to calculate MRR

    0

    res_pos

    Position of the clicked result within the list of results

    3

    params.*

    Any other query param sent from the search app to Managed Fusion that was not already mapped to a declared field

    params.defType_ss=edismax

    Managed Fusion’s experiment framework relies heavily on response signals and the linking between response and clicks signals using the fusion_query_id.

    Click signals

    Click signals are explicit events that capture any type of user interaction that the business is interested in keeping track of. The basic click signal records the action of a user clicking an item in a context, whether that context is within search results, category browse, type ahead suggestions, or other locations. Each unique action receives a name such as click2pdp, add2cart or purchase.

    When a user clicks a search result, your search app sends a click signal to Managed Fusion. All click signals should include a fusion_query_id field pulled from the query response header x-fusion-query-id.

    In addition, click signals should include the following fields:

    [
      {
        "id":"SOME UUID HERE",
        "timestamp":1518725351750,
        "type":"click",
        "params":{
          "fusion_query_id":"ABkaEA11",
          "user_id":"admin",
          "session":"b3a15101-9e30-4e28-8a23-d1f663c2ee06",
          "query":"tiger woods",
          "ctype":"result",
          "res_offset":0,
          "filter":[
            "type/Game"
          ],
          "ip_address":"0:0:0:0:0:0:0:1",
          "host":"Lucids-MacBook-Pro-5.local",
          "doc_id":"9502308",
          "app_id":"SEARCH APP ID",
          "res_pos":1,
          "filter_field":[
            "type"
          ]
        }
      }
    ]

    Additional optional fields are used by App Insights. In the raw signal, optional fields should be inside the params object. Optional fields are as follows:

    "browser_type":"Browser",
    "browser_version":"64.0.3282.140",
    "browser_name":"Chrome",
    "referrer":"http://localhost:8080/",
    "ctx_prev_uri":"/",
    "ctx_prev_query":"",
    "ctx_prev_path":"/",
    "os_manufacturer":"Apple Inc.",
    "os_name":"Mac OS X",
    "os_id":"778",
    "os_device":"Computer",
    "os_group":"Mac OS X"
    "url":"http://localhost:8080/#/product/9502308",
    "label":"Tiger Woods PGA Tour 09 All-Play - Nintendo Wii",

    Custom signal types

    The signal type parameter can also take arbitrary values for custom signal types. For example, these custom events are important for e-commerce sites:

    • Add-to-favorites

    • Add-to-cart

    • Remove-from-cart

    • Purchase

    • Hover/quick-view

    To collect custom signals, configure your front-end search application to send signals to Managed Fusion using a custom value for the type field. Custom signals should also include the fields described below in order to get the best results from aggregation and recommendation jobs.

    To use custom signals in recommendations, you must add them to the value of the signalTypeWeights parameter in the configuration for the COLLECTION_NAME_user_item_preferences_aggregation job and the COLLECTION_NAME_user_query_history_aggregation job.

    Custom signals can be analyzed in App Insights just like pre-defined signal types.

    Required signal fields

    Depending on how you use signals, certain fields are required. These are signals collection field names and not the JSON field names in the in-bound signals document. An example is when sending the user id, write it as params.user_id.

    The fields mentioned in this section are defined as follows:

    Field Name Example Value Description

    count_i

    1

    Number of times an interaction event occurred with this item

    doc_id

    NMDDV

    Product ID or Item ID

    query

    xwearabletech

    A query string from the user

    session_id

    91aa66d11af44b6c90ccef44d055cf9a

    Id for session in which user generated the signal

    type

    quick_view_click

    Type of session the user used to interact with the platform

    user_id

    11506893

    ID of user during the session

    timestamp_tdt

    2018-11-20T17:58:57.650Z

    Time when signal was generated

    Some signal types, including custom signal types, may include additional fields.

    Required fields by use case

    Aggregations, recommendations, and App Insights work best when certain fields are present in your signals. See these topics for details:

    Required fields by signal type

    The following table describes which fields are required for annotation, click, login, and request signals.

    Requests (or queries) can also require additional, available user data for the search.
    Field Type Description Example Required

    id

    string

    Unique ID for the signal.

    b0ee5307-6223-4150-ac5a-d0d8113aa480

    ✅ Annotation

    ✅ Click

    ✅ Login

    ✅ Request

    doc_id

    string

    Product ID or Item ID of the clicked result.

    NMDDV

    ✘ Annotation

    ✅ Click

    ✘ Login

    ✘ Request

    date

    timestamp

    Timestamp of when the signal was generated. This timestamp follows Unix epoch time formatting.

    1518717749409

    ✅ Annotation

    ✅ Click

    ✅ Login

    ✅ Request

    user_id

    string

    Unique ID for the user that generated the signal.

    admin

    ✅ Annotation

    ✅ Click

    ✅ Login

    ✅ Request

    session

    string

    Unique ID for the user’s browser session.

    ef4e00cd-91bb-45b4-be80-e81f9f9c5b27

    ✅ Annotation

    ✅ Click

    ✅ Login

    ✅ Request

    host

    string

    Host name of the server which is hosting the app that is generating the signal.

    x.y.z

    ✅ Annotation

    ✅ Click

    ✅ Login

    ✅ Request

    ip_address

    string

    IP address of the user that generated the signal.

    80.6.99.35

    ✅ Annotation

    ✅ Click

    ✅ Login

    ✅ Request

    app_id

    string

    Name of the application that is generating the signal.

    myApp

    ✅ Annotation

    ✅ Click

    ✅ Login

    ✅ Request

    annotation_type

    string

    Type of the annotation signal, either "comment", "bookmark", or "like".

    Required fields for "comment":

    • comment. The comment itself.

    • target. The target that the comment refers to.

    Required fields for "bookmark":

    • title. The bookmark title.

    • url. The bookmark url.

    Required fields for "like":

    • like

    • dislike

    bookmark

    ✅ Annotation

    ✘ Click

    ✘ Login

    ✘ Request

    query

    string

    Terms of the query.

    ipad

    ✘ Annotation

    ✅ Click

    ✘ Login

    ✅ Request

    fusion_query_id

    string

    Unique ID for the query that is automatically generated from the Managed Fusion response signal.

    ABkaEA11

    ✘ Annotation

    ✅ Click

    ✘ Login

    ✘ Request

    filter

    array of string

    List of filters associated with the query, which in turn is associated with signal.

    [“type/tablet”,”category/electronics”]

    ✘ Annotation

    ✅ Click

    ✘ Login

    ✅ Request

    ctype

    string

    Type of click.

    result

    ✘ Annotation

    ✅ Click

    ✘ Login

    ✘ Request

    res_pos

    number

    Position of the clicked result within the list of results.

    3

    ✘ Annotation

    ✅ Click

    ✘ Login

    ✘ Request

    res_offset

    number

    Result page.

    2

    ✘ Annotation

    ✅ Click

    ✘ Login

    ✘ Request

    url

    string

    URL of the page that the signal originated from.

    http://localhost:8080/products/search

    ✘ Annotation

    ✘ Click

    ✘ Login

    ✅ Request

    path

    string

    URL path of the page that the signal originated from.

    /search

    ✘ Annotation

    ✘ Click

    ✘ Login

    ✅ Request

    page_title

    string

    Title of the page that the signal originated from.

    Search Page

    ✘ Annotation

    ✘ Click

    ✘ Login

    ✅ Request

    Field name suffixes

    Managed Fusion can add suffixes when fields are indexed. This table lists common suffix values.

    Single Value Suffix Multivalued Sufix Type

    *_b

    *_bs

    boolean

    *_d

    *_ds

    double

    *_dt

    *_dts

    date

    *_f

    *_fs

    float

    *_i

    *_ii

    int

    *_l

    *_ls

    long

    *_s

    *_ss

    string

    *_t

    *_ts

    text

    Signal field count analysis

    Lucidworks recommends performing signal field count analysis to determine whether any of the fields above are missing from some of your signals.

    The table below shows how to query for specific fields using the Query Workbench in order to compare the number of results for each field with the total number of documents in the signals collection. In the examples in the third column, some fields appear in all 33,477,919 signals documents, while others appear in fewer documents.

    Field name Query Example number of documents

    ALL

    *:*

    33,477,919

    count_i

    count_i:[* TO *]

    11,101,165

    doc_id

    doc_id:[* TO *]

    23,216,297

    id

    id:[* TO *]

    33,477,919

    query

    query:[* TO *]

    19,724,598

    session_id

    session_id:[* TO *]

    11,101,165

    type

    type:[* TO *]

    33,477,919

    user_id

    user_id:[* TO *]

    26,117,399

    timestamp_tdt

    timestamp_tdt:[* TO *]

    26,117,399

    You can also get the number of signals documents that contain all of the required fields by using the following query:

    count_i:[* TO *] doc_id:[* TO *] id:[* TO *] query:[* TO *] type:[* TO *] user_id:[* TO *] timestamp_tdt:[* TO *] session_id:[* TO *]

    The query_id field

    For each incoming signal, Managed Fusion calculates a value for the query_id field.

    App Insights uses to create group-by-query reports like the one shown below:

    Facet filters applied report

    The query_id field should not be confused with the fusion_query_id, which is a unique ID for each query processed by a Managed Fusion query pipeline, or with query_s which is the query string.

    To calculate the value, Managed Fusion creates a hash based on session, query, and filter fields, then saves it into the query_id field.

    The filter field can either be passed in by the search app, or computed by the SignalFormatterStage (the first stage in the _signals_ingest pipeline) using the raw filter queries. For instance, on a response signal that is generated by a query pipeline, the following fq query params get translated into the multi-valued filter field:

    • Raw query parameters:

      fq={!tag=format}format:(VHS)&fq={!tag=type}type:(Movie)
    • filters_s field (created by the SearchLogger component):

      {!tag=format}format:(vhs) $ {!tag=type}type:(movie)
    • filter field:

      "filter":["format/VHS", "type/Movie"]

    App Insights uses the filter field to generate various reports.

    Signal type ranking

    When you have defined some custom fields, it is useful to rank them according to how strongly they indicate a user’s interest in an item. While it’s not necessary to exclude certain signal types from the main signals collection, some can be excluded from signal aggregations in order to focus on the most important fields when generating recommendations.